This study provides an update to the ISO’s previous study on sugar substitutes whichwas undertaken in 2012. In the intervening period the backlash against sugar has taken centre stage with beverage and food manufacturers looking to reformulatewith lower sugar content. Higher quality stevia sweeteners are now the normwith major producers significantly expanding stevia production capacities andhoning technology to extract rarer steviol glycosides. The foray of major carbonatedsoft drinks (CSD) manufacturers in North America and Europe into mid-calorieversions - containing stevia and sugar- appears to have flopped. Production oflegacy sweeteners in China is recently subject to far stricter environmentalcontrols. Several new high and low intensity sweeteners are being produced andapproved for use. Furthermore, new fermentation technologies are beingdeveloped to mass produce “natural” sweeteners at lower cost. While thebacklash against sugar has caused alarm among producers, traders and the widerfood and beverage industry, it has so far failed to cause meaningful changes tosweetener consumption patterns at a global level. There has been, as yet, no extensivesubstitution of sugar with alternative sweeteners. This has kept sugar’s shareof the sweeteners market relatively unchanged at around 83-84%. Global HFS offtake has flatlined, driven mainly by declining sales of CSD in the US, byfar the dominant producer and consumer of HFS. Consumption of high intensity sweeteners(HIS) has failed to keep-up with sugar consumption growth. Looking forwards, thoseHIS offering “natural” credentials will likely benefit and show firm growth, but mainly at the expense of the chemically derived legacy HIS.
Introduction
Overview
Background
Functionality of Sugar and Alternative Sweeteners
High Intensity Sweeteners
Low Intensity Sweeteners
Regulation and Approvals
Alternative Sweetener Prices
A: Alternative Caloric Sweeteners
High Fructose Syrup (HFS)
Global Overview
NAFTA
US
Mexico
Europe
EU
Turkey
Russia
Asia
Japan
China
Other Asia
New HFS markets?
B: High Intensity Sweeteners
Synthetic HIS
Saccharin
Aspartame
Cyclamate
Acesulfame-K
Sucralose
Neotame
Advantame
Natural HIS
Stevia
Expanding Production Base
New Cultivars, Enzymatic Modification, Designer Blends and Fermentation Technology
Trade Issues
Luo Han Guo (Monk fruit)
Law Suits
Siratose
Allulose
Sweet Proteins
Implications for Sugar